The Best E-commerce Tools for Shopify Stores (2026)
A DTC store's results come down to a handful of tools: the platform, the email/SMS engine, social proof, and pages that convert. Here are the ones that consistently pay for themselves in 2026.
Every serious store runs on Shopify with Klaviyo for email and SMS - the two tools that drive the most revenue. Add Gorgias for support, Loox for photo reviews, and PageFly to build pages that convert.
See all E-commerce tools →At a glance
| # | Tool | Best for | From | |
|---|---|---|---|---|
| 01 | Shopify | Best store platform | $39/mo | VISIT ↗ |
| 02 | Klaviyo | Best email & SMS | $20/mo | VISIT ↗ |
| 03 | Gorgias | Best e-commerce helpdesk | $10/mo | VISIT ↗ |
| 04 | PageFly | Best page builder | $24/mo | VISIT ↗ |
| 05 | Loox | Best photo & video reviews | $14/mo | VISIT ↗ |
| 06 | Jungle Scout | Best product research | $29/mo | VISIT ↗ |
| 07 | Printful | Best print-on-demand | Free to start (per-order pricing). | VISIT ↗ |
The picks
01 Shopify
Best store platformThe world's leading commerce platform.
Shopify is the go-to platform for launching and scaling an online store, with hosting, checkout, and a massive app ecosystem. The default choice for most DTC brands.
- Hosted storefront and checkout
- Huge app ecosystem
- Payments and POS
- Multichannel selling
02 Klaviyo
Best email & SMSEmail and SMS built for e-commerce.
Klaviyo is the leading email and SMS platform for e-commerce, with deep Shopify data and powerful segmentation. The revenue engine for most serious DTC brands.
- Email and SMS
- E-commerce segmentation
- Flows and automation
- Predictive analytics
03 Gorgias
Best e-commerce helpdeskHelpdesk built for e-commerce.
Gorgias is a customer support helpdesk built for e-commerce, unifying email, chat, and social with Shopify data and automation. The DTC support standard.
- Unified inbox
- Shopify data in tickets
- Automation and macros
- Live chat
04 PageFly
Best page builderDrag-and-drop page builder for Shopify.
PageFly is a popular Shopify page builder for landing, product, and home pages with no code. Widely used to lift conversion beyond default themes.
- Drag-and-drop builder
- Landing and product pages
- Templates
- Speed-optimized
05 Loox
Best photo & video reviewsPhoto and video reviews for Shopify.
Loox collects photo and video reviews and displays them in beautiful widgets to build trust and boost conversion. Simple and Shopify-native.
- Photo and video reviews
- Review request emails
- On-site widgets
- Referrals and upsells
06 Jungle Scout
Best product researchProduct research for Amazon sellers.
Jungle Scout helps Amazon sellers find products, estimate demand, and track competitors. One of the most trusted research suites for FBA.
- Product database
- Demand and sales estimates
- Keyword research
- Competitor tracking
07 Printful
Best print-on-demandPrint-on-demand and fulfillment.
Printful is a print-on-demand and dropshipping platform that fulfills custom products with no inventory. It integrates with Shopify, Etsy, WooCommerce, and more, then prints and ships under your brand whenever an order comes in.
- Print-on-demand
- Global fulfillment
- Product mockups
- Store integrations
// HOW WE PICK: We rank on merit for the job each tool does, using hands-on research and public pricing. Affiliate links fund the site and never change the order.
Frequently asked
What is the best email tool for Shopify?
Klaviyo is the standard for e-commerce email and SMS because of its deep Shopify data and segmentation. Omnisend is a strong, more affordable alternative for smaller stores.
What apps do successful Shopify stores use?
The common stack is Klaviyo for email/SMS, a reviews app like Loox or Yotpo, a page builder like PageFly, a helpdesk like Gorgias, and upsell tools like ReConvert or Rebuy.
Do I need a page builder for Shopify?
If you sell more than a few products, yes. PageFly and GemPages let you build higher-converting landing and product pages beyond what default themes allow.
What is the best print-on-demand service?
Printful is the most popular for quality and integrations, Printify offers the widest provider network and lowest costs, and Gelato is best for fast local production internationally.
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