Klaviyo
★ FeaturedEMAIL & SMS
Email and SMS built for e-commerce.
// We may earn a commission if you sign up through this link, at no extra cost to you.
Overview
Klaviyo is the leading email and SMS platform for e-commerce, with deep Shopify data and powerful segmentation. The revenue engine for most serious DTC brands.
Key features
- Email and SMS
- E-commerce segmentation
- Flows and automation
- Predictive analytics
Klaviyo pricing
Klaviyo prices by the number of active profiles and does not publish a fixed table. Free plan: up to 250 profiles, 500 email sends, $5 of mobile messages and $5 of Composer usage a month.
See live pricing ↗// Pricing is set by Klaviyo and can change. We track entry pricing; verify the latest on their site.
Pros & cons
＋ PROS
- Best-in-class for DTC
- Predictive analytics on customer value
－ CONS
- Gets pricey at scale
- 12-month cap
Klaviyo alternatives
Other email & sms tools for e-commerce worth comparing:
Klaviyo head-to-head
Frequently asked
How much does Klaviyo cost?
Klaviyo prices by the number of active profiles and does not publish a fixed table. Free plan: up to 250 profiles, 500 email sends, $5 of mobile messages and $5 of Composer usage a month.
What is Klaviyo best for?
Klaviyo is an email & sms tool for e-commerce professionals. Email and SMS built for e-commerce.
What are the best Klaviyo alternatives?
Popular email & sms alternatives to Klaviyo include Omnisend, Postscript, Sendlane. Compare them in our E-commerce index.
Is Klaviyo free?
Klaviyo is free to start. Klaviyo prices by the number of active profiles and does not publish a fixed table. Free plan: up to 250 profiles, 500 email sends, $5 of mobile messages and $5 of Composer usage a month.
Is Klaviyo worth it?
Klaviyo's main strengths are best-in-class for dtc and predictive analytics on customer value. The trade-offs to weigh are gets pricey at scale and 12-month cap. For most e-commerce professionals it is worth trying if those strengths match your priorities.