Yotpo
REVIEWS & UGC
Reviews, loyalty, and SMS in one suite.
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Overview
Yotpo is an ecommerce marketing platform spanning reviews, loyalty, SMS, and subscriptions. Brands use it to collect and display product reviews and user-generated content, run loyalty and referral programs, and drive repeat purchases from one connected suite.
Key features
- Reviews and UGC
- Loyalty and referrals
- SMS marketing
- Visual UGC
Yotpo pricing
// Pricing is set by Yotpo and can change. We track entry pricing; verify the latest on their site.
Pros & cons
＋ PROS
- Reviews, loyalty, and SMS in one suite
- Strong Shopify integration
- Showcases user-generated content well
- Built for repeat-purchase brands
－ CONS
- Modules are priced separately and add up
- Best value only at scale
- Annual contracts on higher tiers
Yotpo alternatives
Other reviews & ugc tools for e-commerce worth comparing:
Yotpo head-to-head
Frequently asked
How much does Yotpo cost?
Free tier; paid from ~$79/mo.
What is Yotpo best for?
Yotpo is a reviews & ugc tool for e-commerce professionals. Reviews, loyalty, and SMS in one suite.
What are the best Yotpo alternatives?
Popular reviews & ugc alternatives to Yotpo include Loox, Okendo. Compare them in our E-commerce index.
Is Yotpo worth it?
Yotpo's main strengths are reviews, loyalty, and sms in one suite and strong shopify integration and showcases user-generated content well and built for repeat-purchase brands. The trade-offs to weigh are modules are priced separately and add up and best value only at scale and annual contracts on higher tiers. For most e-commerce professionals it is worth trying if those strengths match your priorities.