Fathom Analytics
★ FeaturedANALYTICS
Simple, privacy-first web analytics.
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Overview
Fathom is a fast, privacy-friendly Google Analytics alternative with a single-page dashboard and no cookie banners required. Loved by indie marketers.
Key features
- Privacy-first analytics
- Single-page dashboard
- No cookie banner needed
- Uptime monitoring
Fathom Analytics pricing
Priced by monthly pageviews. $15/mo for up to 100k ($150/yr), $25 for 200k, $45 for 500k, $60 for 1M, up to $380 for 20M. Every plan includes 50 sites and unlimited data retention. 7-day free trial, no free plan.
See live pricing ↗// Pricing is set by Fathom Analytics and can change. We track entry pricing; verify the latest on their site.
Pros & cons
＋ PROS
- Simple and private
- No cookie banner needed
－ CONS
- Less granular than GA
- No behavior heatmaps
Fathom Analytics alternatives
Other analytics tools for marketing worth comparing:
Frequently asked
How much does Fathom Analytics cost?
Priced by monthly pageviews. $15/mo for up to 100k ($150/yr), $25 for 200k, $45 for 500k, $60 for 1M, up to $380 for 20M. Every plan includes 50 sites and unlimited data retention. 7-day free trial, no free plan.
What is Fathom Analytics best for?
Fathom Analytics is an analytics tool for marketing professionals. Simple, privacy-first web analytics.
What are the best Fathom Analytics alternatives?
Popular analytics alternatives to Fathom Analytics include Hotjar. Compare them in our Marketing index.
Is Fathom Analytics free?
No. Fathom Analytics has no free plan; paid access starts at $15 per month. Priced by monthly pageviews. $15/mo for up to 100k ($150/yr), $25 for 200k, $45 for 500k, $60 for 1M, up to $380 for 20M. Every plan includes 50 sites and unlimited data retention. 7-day free trial, no free plan.
Is Fathom Analytics worth it?
Fathom Analytics's main strengths are simple and private and no cookie banner needed. The trade-offs to weigh are less granular than ga and no behavior heatmaps. For most marketing professionals it is worth trying if those strengths match your priorities.