Mailchimp
EMAIL & MARKETING
Popular email marketing for small business.
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Overview
Mailchimp is a widely used email marketing platform with templates, automation, and a light CRM. An easy starting point for agent newsletters and campaigns.
Key features
- Email campaigns
- Basic automation
- Audience segments
- Templates
Mailchimp pricing
Free for 14 days, then from €17.32/mo. Premium runs €257.60/mo for the first 12 months and then €303.06. Price scales with contact count and overages apply above your tier. Prices shown in euros.
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Pros & cons
+ PROS
- Easy and familiar
- Free tier to start
- CONS
- Revenue-share terms vague
- Gets pricey with list size
Mailchimp alternatives
Other email & marketing tools for insurance worth comparing:
Mailchimp head-to-head
Frequently asked
How much does Mailchimp cost?
Free for 14 days, then from €17.32/mo. Premium runs €257.60/mo for the first 12 months and then €303.06. Price scales with contact count and overages apply above your tier. Prices shown in euros.
What is Mailchimp best for?
Mailchimp is an email & marketing tool for insurance professionals. Popular email marketing for small business.
What are the best Mailchimp alternatives?
Popular email & marketing alternatives to Mailchimp include GetResponse, ActiveCampaign, Constant Contact. Compare them in our Insurance index.
Is Mailchimp free?
Yes, up to a point. Mailchimp has a free plan, and paid plans start at €17.32 per month. Free for 14 days, then from €17.32/mo. Premium runs €257.60/mo for the first 12 months and then €303.06. Price scales with contact count and overages apply above your tier. Prices shown in euros.
Is Mailchimp worth it?
Mailchimp's main strengths are easy and familiar and free tier to start. The trade-offs to weigh are revenue-share terms vague and gets pricey with list size. For most insurance professionals it is worth trying if those strengths match your priorities.