Okendo vs Loox
Both collect reviews and photo UGC for online stores. Okendo is the deeper, more customizable platform with strong data and integrations - best for growing and premium DTC brands that want reviews tied into loyalty and marketing. Loox is the easy, visual choice built around photo and video reviews - best for small and mid-size Shopify stores that want beautiful social proof fast.
Head to head
| Okendo | Loox | |
|---|---|---|
| Starting price | From $19/mo | From $14/mo |
| Best for | Premium/growing DTC | Visual social proof, SMB |
| Photo / video reviews | Yes | Core strength |
| Customization | Extensive | Good |
| Integrations | Deep | Solid |
| Ease of use | Moderate | Very easy |
Which should you choose?
Choose Okendo if…
- You are a growing or premium DTC brand
- You want deep customization and data
- Integrations with loyalty and email matter
- You want reviews as part of a bigger stack
Choose Loox if…
- You want beautiful photo reviews fast
- You are a small or mid-size Shopify store
- Ease and visual social proof are the goal
- You prefer a simple, affordable app
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Frequently asked
Is Okendo or Loox better?
Okendo is better for premium and growing brands that want deep customization and integrations. Loox is better for easy, beautiful photo reviews on small and mid-size Shopify stores.
Which is cheaper?
Loox is typically more affordable and simpler; Okendo costs more but offers more depth and data.
Which is better for photo reviews?
Both are strong; Loox is built around visual photo and video reviews, while Okendo also supports them within a broader platform.
Do both work with Shopify?
Yes, both are popular Shopify apps and also support other platforms.